Wednesday, May 26, 2010

Random Cupcake Thoughts





I've had cupcakes on the brain (and in my stomach!) lately because I've been working on a cupcake book in conjunction with a fabulous looking cupcake bakery in Boston called Sweet. During a product development meeting late last year, it was decided that we wanted to pick up on the cupcake trend, and create a cupcake cookbook.

Here's a mock-up of the cover. It could change s little, but look for this in stores this December!

One of our editors had recently been to Boston where she had some great cupcakes from Sweet. We contacted the owner of the bakery, and they agreed to create a cookbook with us. One of the challenges for them, (and for our editor) has been to adapt the recipes to 12/24 cupcakes from the large quantities they make for their shop. The editor, who lives in Sunnyside, Queens has kindly been bringing many cupcakes into the office as she has been testing the recipes. I think she should open her OWN cupcake shop, so I made her a logo:




She asked for some help testing the recipes, and I gladly offered to make the Lemon Cupcakes which are beyond delicious. I've made them 3 times now, and keep tinkering with the recipe. I get a little lazy about things like sifting flower, but they're still pretty good. Really, I must stop.

On the topic of cupcakes, someone recently told me about Cake and Shake, an organic cupcake cart that has been setting up shop on the streets of Manhattan. I can't wait to pass one. I personally do not care if my cupcake (or shake) is organic...but, if organic is on the menu, I'm game!





2 comments:

Minnie said...

Wow, what a cool project to be involved with, and from start to finish. I (and my kids and hubby) would've been thrilled to be taste/chef testers for the recipes, too. We love to bake.

That little book is the perfect size, too. Will it be the same size as the little black book series?

Minnie said...

Ooops, I think I closed my comment window without typing in the code so I'm going to leave another ...

What a cool project to be involved with, from start to finish. I (and my kids and hubby) would have loved to have been taste/chef testers for these cupcakes. We love to bake.

It looks to be the perfect size, too. Will it be the same size as the little black book series?